Overview:
Julia was tasked with creating a set of jerseys for the Ronald McDonald House Charities annual Hockey Challenge. Jerseys were worn during the All Star game or signed by local celebrities and auctioned off at the end of the night. All proceeds went to the Ronald McDonald House.
Design Goals:
Design a crest for jerseys and t-shirts incorporating given logos and copy
Create a logo people would be proud to wear and display
Incorporate Seattle imagery and colors
Summary:
The Hockey Challenge raised $200,000 for RMHC and included some of the most profitable jersey sales to date.